Home / For farmers
For farmers
Run your whole farm from your phone.
Update stock, prices and hours, confirm orders and message customers — from the field, the stand, or the kitchen table.
direct-farms.com/dashboard
Overview
Today's orders
18
▲ 32%
Store visits
214
▲ 11%
Revenue
$642
▲ 18%
Orders this weekMon–Sun
Maria R. · Veg box + honey New
James K. · 2 dozen eggs Ready
Your dashboard
One place to manage everything.
Every tool a growing farm needs, organised the way you actually work.
Overview
Your farm at a glance.
- Today’s orders & inquiries
- Store visits & revenue
- Top products & low stock
Products
Add and manage your catalog.
- AI descriptions & photo enhance
- Price, unit & inventory
- Seasonal & organic labels
Orders
From new to completed.
- Confirm, edit or cancel
- Mark ready & send reminders
- Pickup & delivery tracking
Customers
A list that stays yours.
- Order history & favourites
- Repeat-customer status
- Notes & marketing opt-in
Promotions
Bring buyers back.
- Discounts & farm-box bundles
- WhatsApp, SMS & email blasts
- Loyalty & rewards setup
Analytics
Sell smarter each season.
- Visits, views & conversion
- Orders by day, week, month
- Traffic source & retention
Why farmers switch
Built around farm life, not office life.
Mobile-first
Manage orders and stock between rows, not at a desk.
You own the customers
Your list and relationships stay yours — always.
AI does the busywork
Descriptions, SEO and photo cleanup in a tap.
No tech skills
Guided setup with sensible defaults for farms.
Seasonal Planting Guide
What to plant, when to plant it.
Select your current season to see the best crops to grow, care tips, and a week-by-week farming guide.
🌸 Spring · March – May
Spring is your most productive planting window. Soil warms, days lengthen, and conditions are ideal for establishing a wide range of crops.
- Start seeds indoors 6–8 weeks before last frost
- Prepare beds with compost before planting
- Harden off seedlings before transplanting outdoors
- Watch for late frosts — cover tender plants overnight
- Set up drip irrigation before the heat arrives
🌤 Typical conditions
🌡️
Temperature
10–22°C · Warming steadily
10–22°C · Warming steadily
🌧️
Rainfall
Moderate — soil stays moist
Moderate — soil stays moist
☀️
Sunlight
12–14 hrs · Growing rapidly
12–14 hrs · Growing rapidly
🍅
Tomatoes
Fruiting
Start indoors, transplant after frost
⏱ 60–80 days
🥒
Cucumbers
Fruiting
Direct sow when soil reaches 18°C
⏱ 50–70 days
🌽
Sweet Corn
Grain
Direct sow in blocks, needs full sun
⏱ 70–90 days
🫑
Bell Peppers
Fruiting
Start indoors early, warm soil needed
⏱ 70–85 days
🥦
Broccoli
Brassica
Cool spring temps give best flavour
⏱ 60–80 days
🥬
Lettuce
Leafy green
Fast growing, sow every 2 weeks
⏱ 30–45 days
🌿
Basil
Herb
Plant after frost; loves warm soil
⏱ 25–35 days
🧅
Onions
Bulb
Set onion starts now for summer harvest
⏱ 100–120 days
Watering
Deep watering 2–3× per week builds strong root systems. Morning watering reduces fungal risk.
Weeding
Weed weekly while they are small — 30 minutes now saves hours later in the season.
Pest watch
Check for aphids, slugs and caterpillars. Introduce beneficial insects like ladybirds.
☀️ Summer · June – August
Summer is harvest season. Focus on picking regularly, maintaining moisture, and succession planting for a continuous supply.
- Harvest fruiting vegetables every 2–3 days at peak
- Mulch deeply (5–8 cm) to retain moisture and cool roots
- Water early morning to reduce evaporation and disease
- Shade cloth helps tender crops in extreme heat
- Start cool-weather crops for autumn harvest in late summer
🌤 Typical conditions
🌡️
Temperature
24–35°C · Peak heat period
24–35°C · Peak heat period
🌧️
Rainfall
Low — irrigation essential
Low — irrigation essential
☀️
Sunlight
14–16 hrs · Maximum light
14–16 hrs · Maximum light
🍅
Tomatoes
Fruiting
Peak harvest season — pick daily
⏱ Harvest now
🥒
Cucumbers
Fruiting
Harvest every 2 days to keep producing
⏱ Harvest now
🫘
Green Beans
Legume
Direct sow for a quick summer crop
⏱ 50–60 days
🌿
Courgette
Fruiting
Prolific in heat — harvest at 15–20 cm
⏱ 45–55 days
🌽
Sweet Corn
Grain
Check silk for ripeness — silks turn brown
⏱ Harvest check
🥬
Chard
Leafy green
Heat tolerant — harvest outer leaves
⏱ 30–40 days
🍠
Sweet Potato
Root
Slips planted in warmth; harvest in autumn
⏱ 90–120 days
🫐
Herbs
Herb
Harvest basil, oregano, thyme regularly
⏱ Continuous
Irrigation
Use drip irrigation or soaker hoses. Aim for 2–3 cm of water per week at root level.
Heat stress
Mulch heavily, provide afternoon shade for sensitive crops, and water in the morning only.
Feeding
Apply liquid fertiliser every 2 weeks to heavy feeders like tomatoes and courgette.
🍂 Autumn · September – November
Autumn offers a second growing season for cool-weather crops and important preparation time for next year's garden.
- Plant garlic in October for next year's harvest
- Sow cover crops on bare beds to protect and enrich soil
- Collect and compost fallen leaves
- Pick the last tomatoes before frost; ripen indoors
- Clean and store tools properly before winter
🌤 Typical conditions
🌡️
Temperature
8–18°C · Cooling steadily
8–18°C · Cooling steadily
🌧️
Rainfall
Increasing — reduce watering
Increasing — reduce watering
☀️
Sunlight
10–12 hrs · Shortening fast
10–12 hrs · Shortening fast
🥬
Kale
Brassica
Frost improves flavour — direct sow now
⏱ 50–70 days
🥦
Broccoli
Brassica
Transplant for autumn/winter harvest
⏱ 60–80 days
🧄
Garlic
Bulb
Plant in October, harvest next July
⏱ 240+ days
🥕
Carrots
Root
Sow for winter storage; thin to 5 cm
⏱ 70–80 days
🌰
Leeks
Allium
Hardy through frost, harvest all winter
⏱ 60–90 days
🫛
Peas
Legume
Autumn sow for spring harvest
⏱ 60–75 days
🌿
Spinach
Leafy green
Very cold-hardy, harvest through winter
⏱ 35–45 days
🥗
Beetroot
Root
Still time for a quick autumn crop
⏱ 50–70 days
Bed prep
Clear spent summer crops. Add 5–8 cm of compost and mulch bare soil to protect over winter.
Cover crops
Sow mustard, clover or winter rye on empty beds to fix nitrogen and prevent erosion.
Harvest & store
Cure squash and sweet potato in a warm dry place. Store root vegetables in cool, dark conditions.
❄️ Winter · December – February
Winter is planning and preparation time. Protect what's in the ground, enrich your soil, and get your seeds ordered for spring.
- Order seeds now for the best selection
- Plan crop rotations on paper before the season starts
- Service and sharpen tools while work is slow
- Protect overwintering crops with fleece or polytunnel
- Review last year's records and note what worked
🌤 Typical conditions
🌡️
Temperature
0–10°C · Cold, risk of frost
0–10°C · Cold, risk of frost
🌧️
Rainfall
High — excellent soil moisture
High — excellent soil moisture
☀️
Sunlight
8–10 hrs · Short days
8–10 hrs · Short days
🥬
Kale
Brassica
Harvest through frost; improves with cold
⏱ Harvest now
🌿
Spinach
Leafy green
Under fleece or tunnel; very cold hardy
⏱ Harvest now
🥬
Winter Lettuce
Leafy green
Grow under cover for fresh leaves
⏱ 45–60 days
🧅
Spring Onions
Allium
Sow in heated propagator for early spring
⏱ 60–75 days
🌱
Broad Beans
Legume
Hardy variety sown in modules now
⏱ 80–100 days
🌿
Microgreens
Sprout
Grow indoors on windowsill — fast crop
⏱ 7–14 days
🌱
Chillies
Fruiting
Start indoors in January for long season
⏱ 80–100 days
📋
Planning
—
Map out beds, order seeds, plan rotations
⏱ This season
Frost protection
Fleece, cloches or polytunnel extend harvest. Check for damage after hard frosts.
Tool care
Clean soil from tools, sharpen blades, oil metal parts. Repair irrigation and fencing.
Record keeping
Log what you grew, yields, pest issues and successes. Good records improve every season.
Your farm store is one link away.
Set up free in minutes. Upgrade only when you’re ready to sell more.